Despite what some people think and how some brush it off, blogging is difficult. You have to constantly and consistently come up with new ideas, new takes on the latest releases, new outfit combinations that your readers haven't seen you do before, while simultaneously juggling real life, admin and trying not to loose your shit over Instagram bumping off your followers every time you open the app.
And that's what I want to talk about in this post.
What if you just can't come up with anything anymore?
There's been so many times I've sat down at my laptop, opened a post and said to myself 'I have nothing to say' so I have to close my laptop again. I may have taken the photos and perhaps wrote the title, but the words aren't flowing and my brain occasionally goes completely blank. It's not like there's a block there as such, or I have a topic but can't find the words, it's like there's an empty void in my skull in which I can't find a single thing to write about. We've all been there, right?
Being uninspired is something I've fallen victim to quite a lot over the last month or two and it's starting to eat away at me more over the last week. I was talking to Chloe about this the other day, the concept of being uninspired and unfulfilled, and it was nice (in a weird way) to not feel alone in this as she thought the same thing.
There's nothing 'wrong' with our lives, but there's just something missing. I mean, Phil and I bought a flat this year, I did an amazing job (if I do say so myself) decorating it so far as it needed a lot of work, we both have good jobs, I get to go on holiday a few times a year, we're getting kittens in two weeks and yet... there's something strangely unfulfilling. Like there's something I'm just not quite reaching. I feel average at best.
I think that's the problem with being online and constantly being in the digital space, you get the best of everything. People only show the good, the photos they're proud of, the ones that took 100 shots to get right, the articles they poured their heart and soul into, the collaboration that's been perfectly executed... I've been blogging for five years now, it's where I make the bulk of my total income and I'm really proud of the work I've done, but I still don't feel like I've achieved anything. Over the last year or so, it feels like I've been coasting along.
This is really driven home by the likes of Instagram. I know, I know, I shouldn't care but it's my job so I kinda have to. Last year, I was gaining 1k followers per month through sheer effort alone, as I would sit and like and comment and engage for hours on end. This year, I haven't grown since about March. I still spend time engaging, but any followers gained disappear the next day. It's really hard to keep motivating yourself to work on something when you see literally no result - it becomes a complete and utter waste of time. It's frustrating, really, as I used to adore the platform.
So, what am I going to do about it? I mean, I could whine and complain forever - I mean, I bloody love a good moan - but that doesn't actually get me anywhere, does it? It won't help me grow or earn more money, so I'm just going to have to get on with it and move forward. I've been thinking about this for a while and I feel like the following is probably the best way to go:
O N E: Take My Time | Often I'm so eager to get posts up or feeling the pressure of throwing content together for Instagram every day that I don't always do the work that I love. I'm going to vow to take more time to do my work and only post if I'm 100% happy with it. I hope by doing this, I'll be more content with my work
T W O: Arrange More Days Out | This is a struggle, as a lot of my friends and blogger pals have very busy lives or work 9-5 so you can't always arrange to meet up. But even if I go to a cafe by myself and get some work done, I feel like I need to escape the four walls of this house more often as I'm starting to develop cabin fever. I mean, this will be harder with getting kittens next week (eep) as I do want to spend a lot of time with them so they a) don't kill themselves b) wreck my house and c) become the perfect snuggle monsters, but on days that Phil is working from home, I am going out. I'm going to write a post on working from home soon though, so stay tuned for that.
T H R E E: Find Some Inspiration | Being uninspired is my biggest issue. I'm one of those people who has to have a lot going on to be at my most creative, so I really struggle when things quieten down or I spend a lot of time in one place. I'm going to be trawling Pinterest and some of my favourite blogs for a big dose of inspiration, even if it means my blog becomes a little quiet in the meantime. I always find travel helps, so hopefully my trip to Marbella in two weeks does the trick too!
F O U R: Try Harder | I'm not one to give up on something, but recently I have felt very deflated in the online world. I created this platform and I am going to continue with it, but I definitely need to just try harder. Nothing works unless you do, right?
I'm hoping by applying these four steps above, that I'll be able to open my laptop and write rather than staring at the screen and clicking 'shut down' more often. Being uninspired in a creative world can be such a pain, but I am determined to overcome it! What do you do when you're not feelin' it?